Mass market consumers in Myanmar, particularly in rural areas, face obstacles in applying for and being granted bank loans with limited access to financial services. With long travel distances and extensive paperwork, applications can take days or weeks to be processed.

Yoma Bank has risen to the challenge of facilitating greater financial access to the country’s unbanked population, with the launch of a first-of-its-kind product to offer unsecured loans to mass market customers whilst also promoting responsible lending: Smart Credit.

To meet their needs in bringing Smart Credit to market, Yoma Bank turned to Experian as their data and analytics partner to transform the bank’s digital onboarding journey for seamless customer experiences.

Find out more about how Experian enabled Yoma Bank with our Digital Onboarding and Decisioning solutions.

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