Experian named as one of the six large vendors in Forrester’s Now Tech: Digital Decisioning Platforms report
Forrester’s recent report, “Now Tech: Digital Decisioning Platforms,” lists Experian as one of the six large vendors based on annual revenue. On the strength of our flagship decisioning platform, PowerCurve, the report also places our flagship decisioning platform, PowerCurve in the solution category with the highest ratings across the capabilities dimensions: Integrated Rules and Analytics Decisioning.
The report outlines how digital decisioning applications solve a key challenge in digital businesses in the customer’s moment of need: by deciding what to do, and then doing it. Also explained within the report are some of the ways digital decisioning platforms overcome the challenges of automating actions for individual customers.
A key takeaway for businesses looking at digital decisioning platform providers is to select vendors based on size and functionality. As one the six largest players named within the report, Experian offers, PowerCurve® – a worldwide platform of choice for clients who need a digital decisioning platform that helps them:
- Quickly deploy analytics into operational processes
- Optimize customer decisions at any point in the customer journey, through any channel
- Increase power with an open, intuitive and flexible platform
Download this complimentary Forrester report today to learn more.
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